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Design Engineering

Design Engineering is the art of knowing - after a thorough and circumspect evaluation and analysis of a problem scenario - what the best solution would be.

It is a painstaking and thought intensive approach that challenges status quo, generates new ideas, connects with the hypothesis in a human-centric and empathetic manner to arrive at a comprehensive and to the point definition of both problem and solution scenarios to arrive at the threshold of the next big step - the creation of a prototype or a pilot, that would have to stand the test of viability, and relevance in an immediate rapid-result context.

It is a painstaking and thought intensive approach that challenges status quo, generates new ideas, connects with the hypothesis in a human-centric and empathetic manner to arrive at a comprehensive and to the point definition of both problem and solution scenarios to arrive at the threshold of the next big step - the creation of a prototype or a pilot, that would have to stand the test of viability, and relevance in an immediate rapid-result context.

Deploying it, ‘…teams can do better UX research, prototyping and usability testing to uncover new ways to meet users’ needs; additionally they could get behind hard-to-access insights and apply a collection of hands-on methods to help find innovative answers.’

Our Design Engineering paradigm is all about adapting to the present and enhancing outcome in real time, right from the word go.

The six steps of design engineering @ EM

USA - Headquarters
4000 Executive Parkway, Suite 264
San Ramon, CA 94583

India - Hyderabad
‍4th Floor, Sy 41&42, Opp. Best Western
Jubilee Ridge, 17, Madhapur Rd, Kavuri Hills,
Hyderabad, Telangana 500033

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